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    <title><![CDATA[[GameRatty] tag: summit]]></title>
    <link>http://gameratty.com/tag/summit</link>
    <description></description>
    <pubDate>Mon, 24 Nov 2008 09:00:53 +0000</pubDate>
    <generator>iRatty Engine</generator>
    <docs>http://blogs.law.harvard.edu/tech/rss</docs>
    <item>
      <title><![CDATA[Microsoft optimistic as Xbox 360 has record Euro month; Sony claims overall lead]]></title>
      <link>http://gameratty.com/article/3d7fbb6f90beda1d11e3b7b5baa3c0c8</link>
      <guid>http://gameratty.com/article/3d7fbb6f90beda1d11e3b7b5baa3c0c8</guid>
      <description><![CDATA[Filed under: Sony PlayStation 3 , Microsoft Xbox 360 , Business
Speaking at the Reuters Media Summit in New York this week, Shane Kim confessed that Microsoft's Magic 8-Ball is as broken as everyone...]]></description>
      <content:encoded><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/ps3/" rel="tag">Sony PlayStation 3</a>, <a href="http://www.joystiq.com/category/xbox360/" rel="tag">Microsoft Xbox 360</a>, <a href="http://www.joystiq.com/category/business/" rel="tag">Business</a></p><div align="center"><img vspace="4" hspace="0" border="0"  src="http://www.blogcdn.com/www.joystiq.com/media/2008/12/magic.8ball.focus.490.jpg" alt="" /></div>
Speaking at the Reuters Media Summit in New York this week, Shane Kim confessed that Microsoft's Magic 8-Ball is as broken as everyone else's magic crystals, bird baths, mirrors and good old wild guesses have been during these volatile times. The VP was optimistic about the games industry in general, though, suggesting that consumers are "still looking for entertainment," specifically, of the stay-at-home variety. Despite <a href="http://www.joystiq.com/2008/12/02/microsoft-black-friday-xbox-360-sales-trump-ps3-3-to-1/">walloping</a> Black Friday sales in the U.S. and a <a href="http://www.gamesindustry.biz/articles/360-enjoys-highest-sales-month-ever-in-europe">record month</a> in Europe, Kim remained concerned about 2009's outlook. "Who knows, maybe flat performance will be considered a remarkable achievement," Kim prayed aloud. Amen?<br /><br />Meanwhile, Sony shucked word of Microsoft's dominant November and took a <a href="http://www.mcvuk.com/news/32597/Sony-Were-ahead-of-Xbox-in-Europe">thunderous lead</a> in the back-and-forth shouting match for the European crown. "I am confident that in PAL territories our installed base is 300,000 units ahead of Xbox 360," SCEE president David Reeves insisted to MCV, adding, "No we are not going to go down in price; neither are we going to go down in price on PS3 in spring time either." So there.<br /><br />Source - <a href="http://www.reuters.com/article/Media08/idUSTRE4B25SS20081203">Microsoft cautiously optimistic about Xbox sales</a> [Reuters]<br />Source - <a href="http://www.gamesindustry.biz/articles/360-enjoys-highest-sales-month-ever-in-europe">Xbox 360 enjoys highest sales month ever in Europe</a> [GI.biz]<br />Source - <a href="http://www.mcvuk.com/news/32597/Sony-Were-ahead-of-Xbox-in-Europe">Sony: We're ahead of Xbox</a> [MCV]<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.joystiq.com/2008/12/04/microsoft-optimistic-as-xbox-360-has-record-euro-month-sony-cla/">Microsoft optimistic as Xbox 360 has record Euro month; Sony claims overall lead</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Thu, 04 Dec 2008 14:26:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;">&nbsp;</p><p><a href="http://www.joystiq.com/2008/12/04/microsoft-optimistic-as-xbox-360-has-record-euro-month-sony-cla/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/1391499/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2008/12/04/microsoft-optimistic-as-xbox-360-has-record-euro-month-sony-cla/#comments" title="View reader comments on this entry">Comments</a></p>
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      <pubDate>Thu, 04 Dec 2008 11:26:00 +0000</pubDate>
      <category domain="http://gameratty.com/tag/microsoft">microsoft</category>
      <category domain="http://gameratty.com/tag/optimistic">optimistic</category>
      <category domain="http://gameratty.com/tag/xbox">xbox</category>
      <category domain="http://gameratty.com/tag/microsoft xbox">microsoft xbox</category>
      <category domain="http://gameratty.com/tag/sony claims">sony claims</category>
      <category domain="http://gameratty.com/tag/microsoft cautiously optimistic">microsoft cautiously optimistic</category>
      <category domain="http://gameratty.com/tag/sony">sony</category>
      <category domain="http://gameratty.com/tag/microsoft optimistic">microsoft optimistic</category>
      <category domain="http://gameratty.com/tag/xbox sales reuters">xbox sales reuters</category>
      <source url="http://feedproxy.google.com/~r/weblogsinc/joystiq/~3/Srx2cO80Z08/">Microsoft optimistic as Xbox 360 has record Euro month; Sony claims overall lead</source>
    </item>
    <item>
      <title><![CDATA[Activison Teases Guitar Hero 5, Tony Hawk, Modern Warfare 2, and Bond Racing]]></title>
      <link>http://gameratty.com/article/30d1b2604c2ef42779b91e5e569d24f5</link>
      <guid>http://gameratty.com/article/30d1b2604c2ef42779b91e5e569d24f5</guid>
      <description><![CDATA[Activision Blizzard sure knows how to get the speculation ball rolling, and with this latest bit of teasers and confirmations from the company during yesterdays Massive Inc. event (advertising summit...]]></description>
      <content:encoded><![CDATA[<p style="text-align: center;"><a href="http://news.filefront.com/wp-content/uploads/2008/12/burger-king-guitar-1.jpg"><img class="alignnone size-full wp-image-29058 aligncenter" title="burger-king-guitar-1" src="http://news.filefront.com/wp-content/uploads/2008/12/burger-king-guitar-1.jpg" alt="burger-king-guitar-1" width="321" height="480" /></a></p>
<p>Activision Blizzard sure knows how to get the speculation ball rolling, and with this latest bit of teasers and confirmations from the company during yesterday&#8217;s Massive Inc. event (advertising summit really) what they had to say is really not much of a surprise.</p>
<p>This meeting basically showcases games that would be great vehicles for in-game advertising, and the biggest one mentioned was one called <strong>Guitar Hero 5 </strong>(working/speculative title at this point) which was revealed as a screenshot featuring a Burger Kings ad next to the scrolling notes.</p>
<p>ActiBliz also confirmed what we already knew about the upcoming <strong>Tony Hawk</strong> game slated for an October 2009 release when a spokesman stated: “You’re not going to be playing this game with a controller in your hands”.  This, however is old news to gamers who have been in the know regarding a &#8220;skateboard type&#8221; peripheral which is supposed to come with the game.</p>
<p>Confirmed during the event was <strong>Call of Duty: Modern Warfare 2</strong> for Fall 2009, and while no details were forthcoming on the upcoming Call of Duty title, ActiBliz did acknowledged Bizarre Creations&#8217; &#8220;Bond Racing&#8221; (no tile was mentioned) style game which would be heading to stores sometime in September 2009. The good thing about this Bond game though, is that there is no movie tie-in associated with it and for fans of racing games, another one is in the works which is being hailed as a &#8220;Mario Kart meets Forza&#8221;.</p>
<p>So there ya have it. A few teasers, a few confirmations and the expectation that in-game advertising will be prevalent throughout each one of them. Hooray for greed and constantly being bombarded with advertising no matter where you look. Formally known as the American Way, it is now just the way of the world.</p>
<p><em>(<a href="http://multiplayerblog.mtv.com/2008/12/03/activision-announces-guitar-hero-5-new-tony-hawk-call-of-duty-modern-warfare-2-more-at-in-game-ad-conference/">MTV Multiplayer</a>)</em></p>
<p>---<br />Related Articles at Gaming Today:<ul><li><a href="http://news.filefront.com/activison-announces-plans-for-gh-cod-bond-and-more/" rel="bookmark" title="Permanent Link: Activison Announces Plans for GH, CoD, Bond and More">Activison Announces Plans for GH, CoD, Bond and More</a></li><li><a href="http://news.filefront.com/call-of-duty-5-guitar-hero-iv-listed-on-new-activision-blizzard-web-site/" rel="bookmark" title="Permanent Link: Call of Duty 5, Guitar Hero IV Listed on New Activision Blizzard Web Site">Call of Duty 5, Guitar Hero IV Listed on New Activision Blizzard Web Site</a></li><li><a href="http://news.filefront.com/tony-hawk%e2%80%99s-proving-ground-demo-tries-proving-itself-against-skate/" rel="bookmark" title="Permanent Link: Tony Hawk’s Proving Ground Demo Tries Proving Itself Against Skate">Tony Hawk’s Proving Ground Demo Tries Proving Itself Against Skate</a></li><li><a href="http://news.filefront.com/no-tony-hawk-game-coming-in-2008/" rel="bookmark" title="Permanent Link: No Tony Hawk Game Coming in 2008">No Tony Hawk Game Coming in 2008</a></li><li><a href="http://news.filefront.com/guitar-hero-iii-demo-on-tony-hawks-proving-ground/" rel="bookmark" title="Permanent Link: Guitar Hero III Demo on Tony Hawk&#039;s Proving Ground">Guitar Hero III Demo on Tony Hawk&#039;s Proving Ground</a></li></ul></p><br /><div class="feedflare">
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      <pubDate>Thu, 04 Dec 2008 09:38:06 +0000</pubDate>
      <category domain="http://gameratty.com/tag/style game">style game</category>
      <category domain="http://gameratty.com/tag/game">game</category>
      <category domain="http://gameratty.com/tag/tony hawk">tony hawk</category>
      <category domain="http://gameratty.com/tag/tony hawk game">tony hawk game</category>
      <category domain="http://gameratty.com/tag/bond">bond</category>
      <category domain="http://gameratty.com/tag/guitar hero">guitar hero</category>
      <category domain="http://gameratty.com/tag/in-game">in-game</category>
      <category domain="http://gameratty.com/tag/bizarre creations bond">bizarre creations bond</category>
      <category domain="http://gameratty.com/tag/bond game">bond game</category>
      <source url="http://feeds.feedburner.com/~r/GamingToday/~3/474832394/">Activison Teases Guitar Hero 5, Tony Hawk, Modern Warfare 2, and Bond Racing</source>
    </item>
    <item>
      <title><![CDATA[Next Tony Hawk won't be played 'with a controller in your hands']]></title>
      <link>http://gameratty.com/article/e1ae877f8e06612a67a492f267bb3092</link>
      <guid>http://gameratty.com/article/e1ae877f8e06612a67a492f267bb3092</guid>
      <description><![CDATA[Filed under: Sports , Peripherals

Though we'll leave the exact placement and nature of the controller for you to figure out, Activision is insistent that the item used to beat the Tony Hawk...]]></description>
      <content:encoded><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/sports/" rel="tag">Sports</a>, <a href="http://www.joystiq.com/category/peripherals/" rel="tag">Peripherals</a></p><div align="center"><a href="http://multiplayerblog.mtv.com/2008/12/03/activision-announces-guitar-hero-5-new-tony-hawk-call-of-duty-modern-warfare-2-more-at-in-game-ad-conference/"><img src="http://www.blogcdn.com/www.joystiq.com/media/2007/09/thpgdemo.jpg" alt="" /></a><br /></div>
Though we'll leave the exact placement and nature of the controller for you to figure out, Activision is insistent that the item used to beat the <em>Tony Hawk</em> skateboarding franchise out of it stale stupor won't just be any ol' <em>paddle</em>. "You're not going to be playing this game with a controller in your hands," <a href="http://multiplayerblog.mtv.com/2008/12/03/activision-announces-guitar-hero-5-new-tony-hawk-call-of-duty-modern-warfare-2-more-at-in-game-ad-conference/">the company teased</a> at a recent, in-game advertising summit. <br /><br />We've heard mumblings of a <a href="http://www.joystiq.com/2008/07/02/rumor-next-tony-hawk-to-have-peripheral-not-developed-by-never/">new peripheral</a> before (the new DS game already has a confirmed <a href="http://www.joystiq.com/2008/08/29/tilt-controlled-tony-hawks-motion-revealed-for-ds/">tilt function</a>), but are no closer to understanding just what the device is and how it works. Our highly educated guess? A giant plastic skateboard. For a skateboarding game. Is that pushing it?<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.joystiq.com/2008/12/04/next-tony-hawk-wont-be-played-with-a-controller-in-your-hands/">Next Tony Hawk won't be played 'with a controller in your hands'</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Thu, 04 Dec 2008 09:55:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;">&nbsp;</p><p><a href=http://multiplayerblog.mtv.com/2008/12/03/activision-announces-guitar-hero-5-new-tony-hawk-call-of-duty-modern-warfare-2-more-at-in-game-ad-conference/>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2008/12/04/next-tony-hawk-wont-be-played-with-a-controller-in-your-hands/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/1391127/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2008/12/04/next-tony-hawk-wont-be-played-with-a-controller-in-your-hands/#comments" title="View reader comments on this entry">Comments</a></p>
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      <pubDate>Thu, 04 Dec 2008 06:55:00 +0000</pubDate>
      <category domain="http://gameratty.com/tag/tony hawk">tony hawk</category>
      <category domain="http://gameratty.com/tag/controller">controller</category>
      <category domain="http://gameratty.com/tag/hands">hands</category>
      <category domain="http://gameratty.com/tag/in-game">in-game</category>
      <category domain="http://gameratty.com/tag/game">game</category>
      <category domain="http://gameratty.com/tag/giant plastic skateboard">giant plastic skateboard</category>
      <category domain="http://gameratty.com/tag/tilt function">tilt function</category>
      <category domain="http://gameratty.com/tag/stale stupor">stale stupor</category>
      <category domain="http://gameratty.com/tag/exact placement">exact placement</category>
      <source url="http://feedproxy.google.com/~r/weblogsinc/joystiq/~3/338lQXqZf2E/">Next Tony Hawk won't be played 'with a controller in your hands'</source>
    </item>
    <item>
      <title><![CDATA[In case you were worried, videogame consoles arent dead]]></title>
      <link>http://gameratty.com/article/ca060bc6d3891ad4af6f35a1ff7cc552</link>
      <guid>http://gameratty.com/article/ca060bc6d3891ad4af6f35a1ff7cc552</guid>
      <description><![CDATA[A while back you may have heard somewhere that videogame consoles were going to die out in the next five to ten years or so. Well that just isnt so according to Shane Kim, VP of Strategy and Business...]]></description>
      <content:encoded><![CDATA[<p><img class="attachment wp-att-8930" src="http://www.thatvideogameblog.com/wp-content/uploads/2008/12/shankekim.jpg" alt="" width="626" height="375" /></p>
<p>A while back you may have <a href="http://www.thatvideogameblog.com/2008/03/27/consoles-to-die-out-in-the-next-5-to-10-years/">heard somewhere</a> that videogame consoles were going to &#8220;die out&#8221; in the next five to ten years or so. <a href="http://blogs.reuters.com/mediafile/2008/12/03/video-game-console-obituaries-premature-microsoft/">Well that just isnt&#8217; so</a> according to Shane Kim, VP of Strategy and Business Development at Microsoft Corp’s Interactive  Entertainment Business. In fact the 360 will be around for a good long time, thank you very much.</p>
<p>Speaking at the Reuters Media Summit Kim said, &#8220;“This console generation will have a long life cycle. I think it’s way  premature to say there will never be another Xbox.” However, even Kim isn&#8217;t short sighted enough to see that expansion via the web is serious business. “What’s interesting to think about will be what will define the next generation. It is absolutely a possibility where the next generation is defined by what we can do online rather than the hardware. We can reinvent the experience with the magic of software,” he said.</p>
<p>Oh really Mr. Kim? Could you give us an example of software redefining hardware? NXE? Why yes, that was a perfect segway into speaking about how awesome the 360 is. You truly are a master of words. (Note: I don&#8217;t actually know how the rest of his talk went, but I&#8217;m guessing it probably mentioned NXE about 15 times.)</p>
]]></content:encoded>
      <pubDate>Thu, 04 Dec 2008 04:44:06 +0000</pubDate>
      <category domain="http://gameratty.com/tag/console generation">console generation</category>
      <category domain="http://gameratty.com/tag/kim">kim</category>
      <category domain="http://gameratty.com/tag/shane kim">shane kim</category>
      <category domain="http://gameratty.com/tag/videogame consoles">videogame consoles</category>
      <category domain="http://gameratty.com/tag/generation">generation</category>
      <category domain="http://gameratty.com/tag/business">business</category>
      <category domain="http://gameratty.com/tag/business development">business development</category>
      <category domain="http://gameratty.com/tag/hardware">hardware</category>
      <category domain="http://gameratty.com/tag/life cycle">life cycle</category>
      <source url="http://www.thatvideogameblog.com/2008/12/04/in-case-you-were-worried-videogame-consoles-arent-dead/">In case you were worried, videogame consoles arent dead</source>
    </item>
    <item>
      <title><![CDATA[Xbox division prepping for tough times, says Kim]]></title>
      <link>http://gameratty.com/article/e3b42e01f0fca30e5f10420a914a88f0</link>
      <guid>http://gameratty.com/article/e3b42e01f0fca30e5f10420a914a88f0</guid>
      <description><![CDATA[Speaking at a Reuters media summit in New York, Xbox boss Shane Kim said yesterday that Microsofts entertainment unit is preparing for tough times next year, and that hes not expecting the same level...]]></description>
      <content:encoded><![CDATA[
Speaking at a Reuters media summit in New York, Xbox boss Shane Kim said yesterday that Microsoft&#8217;s entertainment unit is preparing for &#8220;tough times&#8221; next year, and that he&#8217;s not expecting the same level of growth seen in the games industry in 2009 as has been seen in 2008.
&#8220;Who knows, maybe flat performance will be [...]]]></content:encoded>
      <pubDate>Thu, 04 Dec 2008 04:24:21 +0000</pubDate>
      <category domain="http://gameratty.com/tag/tough times">tough times</category>
      <category domain="http://gameratty.com/tag/reuters media summit">reuters media summit</category>
      <category domain="http://gameratty.com/tag/microsofts entertainment unit">microsofts entertainment unit</category>
      <category domain="http://gameratty.com/tag/games industry">games industry</category>
      <category domain="http://gameratty.com/tag/flat performance">flat performance</category>
      <category domain="http://gameratty.com/tag/york">york</category>
      <category domain="http://gameratty.com/tag/level">level</category>
      <category domain="http://gameratty.com/tag/growth">growth</category>
      <category domain="http://gameratty.com/tag/yesterday">yesterday</category>
      <source url="http://www.videogaming247.com/2008/12/04/xbox-division-prepping-for-tough-times-says-kim/">Xbox division prepping for tough times, says Kim</source>
    </item>
    <item>
      <title><![CDATA[Bizarre making Bond title for '09, new racing IP is 'Mario Kart meets Forza']]></title>
      <link>http://gameratty.com/article/9cb2c158406ea7709d67f6eb205cef92</link>
      <guid>http://gameratty.com/article/9cb2c158406ea7709d67f6eb205cef92</guid>
      <description><![CDATA[Filed under: Driving
At a summit held by Massive for in-game advertising, Activision confirmed that Bizarre Creations is working on a new third-person Bond title for release in 2009. According to the...]]></description>
      <content:encoded><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/driving/" rel="tag">Driving</a></p><div align="center"><a href="http://twitter.com/ncroal/status/1036856543"><img vspace="4" hspace="0" border="1" src="http://www.blogcdn.com/www.joystiq.com/media/2008/01/bizarre-barrel.jpg" alt="" /></a></div>
At a summit held by Massive for in-game advertising, Activision confirmed that <a href="http://www.joystiq.com/tag/bizarre">Bizarre Creations</a> is working on a new third-person Bond title for release in 2009. According to the <a href="http://twitter.com/ncroal">Twitter feed</a> of Newsweek's N'Gai Croal (trust us, he's legit), the game is being touted as "racing and driving focused." The executive also mentioned Bizarre's <a href="http://www.joystiq.com/2008/05/09/bizarre-creationss-new-racing-ip-due-fy09/">new racing IP</a>, describing it as "<em>Mario Kart </em>meets <em>Forza.</em>" It's not much (in fact, it's somewhat paradoxical), but it does hint at a departure from <em>Project Gotham Racing's </em>realism -- relative to Mario Kart!<br /><br />The executive also reportedly said the <span class="entry-content">next <em>Call of Duty Modern Warfare</em> is due out Fall 2009. We're uncertain if that's confirmation of the next <em>COD's </em>setting or just a glib way of saying "Infinity Ward's <em>COD</em> series." We're reaching out to Activision for clarification on all these statements.</span><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.joystiq.com/2008/12/03/bizarre-making-bond-title-for-2009-new-racing-ip-is-mario-kart/">Bizarre making Bond title for '09, new racing IP is 'Mario Kart meets Forza'</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Wed, 03 Dec 2008 16:44:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;">&nbsp;</p><p><a href=http://twitter.com/ncroal/status/1036856543>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2008/12/03/bizarre-making-bond-title-for-2009-new-racing-ip-is-mario-kart/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/1390496/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2008/12/03/bizarre-making-bond-title-for-2009-new-racing-ip-is-mario-kart/#comments" title="View reader comments on this entry">Comments</a></p>
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      <pubDate>Wed, 03 Dec 2008 13:44:00 +0000</pubDate>
      <category domain="http://gameratty.com/tag/mario kart">mario kart</category>
      <category domain="http://gameratty.com/tag/bond title">bond title</category>
      <category domain="http://gameratty.com/tag/bizarre">bizarre</category>
      <category domain="http://gameratty.com/tag/third-person bond title">third-person bond title</category>
      <category domain="http://gameratty.com/tag/bizarre creations">bizarre creations</category>
      <category domain="http://gameratty.com/tag/forza">forza</category>
      <category domain="http://gameratty.com/tag/duty modern warfare">duty modern warfare</category>
      <category domain="http://gameratty.com/tag/cod">cod</category>
      <category domain="http://gameratty.com/tag/cod series">cod series</category>
      <source url="http://feedproxy.google.com/~r/weblogsinc/joystiq/~3/g_MSVLfg_no/">Bizarre making Bond title for '09, new racing IP is 'Mario Kart meets Forza'</source>
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      <title><![CDATA[Blitz Games Studios Debuts True Stereoscopic 3D TV Games on PS3 and Xbox 360]]></title>
      <link>http://gameratty.com/article/4229f50911748db76f59143972c89cf4</link>
      <guid>http://gameratty.com/article/4229f50911748db76f59143972c89cf4</guid>
      <description><![CDATA[Blitz Games Studios achieves a world-first with the public unveiling of its ground breaking, proprietary technology showing true stereoscopic 3D games running on Xbox 360 and PlayStation 3 at the 3D...]]></description>
      <content:encoded><![CDATA[<p style="text-align: center;"><a href="http://news.filefront.com/wp-content/uploads/2008/12/dlp-3d-tv.jpg"><img class="alignnone size-full wp-image-28973 aligncenter" title="dlp-3d-tv" src="http://news.filefront.com/wp-content/uploads/2008/12/dlp-3d-tv.jpg" alt="dlp-3d-tv" width="312" height="348" /></a></p>
<p>Blitz Games Studios achieves a world-first with the public unveiling of its ground breaking, proprietary technology showing true stereoscopic 3D games running on Xbox 360 and PlayStation 3 at the <a href="http://www.3d-summit.com/">3D Entertainment Summit</a> in Los Angeles.</p>
<p>Andrew Oliver, co-founder and CTO of Blitz Games Studios, is the only game developer to be talking at the summit alongside movie industry executives from Walt Disney Studios Motion Pictures Group, DreamWorks, Sony Pictures Imageworks, Dolby Laboratories and Real-D.</p>
<p>Blitz Games Studios’ in-house technology demonstrates that current generation consoles can replicate the full HD 3D experience seen in 3D movie theaters with the 3D images ‘popping’ out of 3DTV screens and into living rooms for the first time.</p>
<p>Andrew Oliver, CTO of Blitz Games Studios said:</p>
<blockquote><p>“This is an incredibly exciting and huge step forward for videogames. Our BlitzTech technology will prove beyond all doubt that we are already doing what some industry experts have said is impossible on today’s game consoles. Our highly tuned engine is capable of producing real-time interactive graphics that are close to offline rendered CG movie quality.</p>
<p>Many TV manufacturers are already selling sets capable of displaying 3D imagery and we envisage that these sets will rapidly gain popularity as content in the form of movies and games becomes available. Our technology allows for our games to run in both 2D and 3D in one version - by simply flicking a ’switch’ between them. It really has to be seen to be believed.”</p></blockquote>
<p>Oliver states that games are already arguably more immersive than films, but when created in true 3D will be even more immersive.  However, he admits that the games industry still needs to understand design issues and learn lessons from Hollywood studios which are now producing 3D movies in volume for release in 2009 onwards.</p>
<p>I guess this means that the possibility of seeing the womanizing antics of Kratos up close and personal in the near future is not so far fetched. Or imagine, if you will, a rallyracer in DiRT coming out of the screen as if to run you over. Sounds like loads of fun.</p>
<p><em>(Thanks <a href="http://kezins.com/2008/12/true-stereoscopic-3d-games-possible-on-ps3-xbox-360/6887#more-6887">Kezins</a>)</em></p>
<p>---<br />Related Articles at Gaming Today:<ul><li><a href="http://news.filefront.com/buy-a-ps3-at-target-and-get-a-40-gift-card-217-223/" rel="bookmark" title="Permanent Link: Buy A PS3 At Target And Get A $40 Gift Card (2/17-2/23)">Buy A PS3 At Target And Get A $40 Gift Card (2/17-2/23)</a></li><li><a href="http://news.filefront.com/james-cameron-says-3d-game-avatar-is-up-and-running-at-ubisoft/" rel="bookmark" title="Permanent Link: James Cameron Says 3D Game Avatar is Up and Running at Ubisoft">James Cameron Says 3D Game Avatar is Up and Running at Ubisoft</a></li><li><a href="http://news.filefront.com/xbox-360-holiday-bundle-confirmed/" rel="bookmark" title="Permanent Link: Xbox 360 Holiday Bundle Confirmed">Xbox 360 Holiday Bundle Confirmed</a></li><li><a href="http://news.filefront.com/xbox-360-the-best-value-says-don-mattrick/" rel="bookmark" title="Permanent Link: Xbox 360 the Best Value, says Don Mattrick">Xbox 360 the Best Value, says Don Mattrick</a></li><li><a href="http://news.filefront.com/sony-third-parties-will-favor-ps3-over-360-by-2009/" rel="bookmark" title="Permanent Link: Sony: Third Parties will Favor PS3 Over 360 by 2009">Sony: Third Parties will Favor PS3 Over 360 by 2009</a></li></ul></p><br /><div class="feedflare">
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      <pubDate>Tue, 02 Dec 2008 11:02:15 +0000</pubDate>
      <category domain="http://gameratty.com/tag/games">games</category>
      <category domain="http://gameratty.com/tag/blitz games studios">blitz games studios</category>
      <category domain="http://gameratty.com/tag/games industry">games industry</category>
      <category domain="http://gameratty.com/tag/xbox">xbox</category>
      <category domain="http://gameratty.com/tag/true">true</category>
      <category domain="http://gameratty.com/tag/ps3">ps3</category>
      <category domain="http://gameratty.com/tag/true stereoscopic">true stereoscopic</category>
      <category domain="http://gameratty.com/tag/blitztech technology">blitztech technology</category>
      <category domain="http://gameratty.com/tag/technology">technology</category>
      <source url="http://feeds.feedburner.com/~r/GamingToday/~3/472725952/">Blitz Games Studios Debuts True Stereoscopic 3D TV Games on PS3 and Xbox 360</source>
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      <title><![CDATA[In-Depth: The Difficult Birth Of EA's Army of Two]]></title>
      <link>http://gameratty.com/article/91cc92f51375804b2bdf58086d5e3b80</link>
      <guid>http://gameratty.com/article/91cc92f51375804b2bdf58086d5e3b80</guid>
      <description><![CDATA[EA Montreal's Army of Two had a high-profile delay before its early 2008 release, and as Gamasutra noted, executive producer Reid Schneider was at the Montreal Games Summit recently to talk about it -...]]></description>
      <content:encoded><![CDATA[<p><img src="http://www.gamesetwatch.com/armyoftwo.jpg" align="left" hspace="5"> <i>[EA Montreal's <i>Army of Two</i> had a <a href="http://www.gamasutra.com/php-bin/news_index.php?story=15951">high-profile delay</a> before its early 2008 release, and as <a href="http://www.gamasutra.com">Gamasutra</a> noted, executive producer Reid Schneider was at the Montreal Games Summit recently to talk about it - as Schneider noted: "Your feature list is not a measure of success."]</i></p>

<p>The production history of EA Montreal's <i>Army of Two</i> is an interesting one, with the company's decision to <a href="http://www.gamasutra.com/php-bin/news_index.php?story=15951">delay the game</a> just before its release widely covered in the media.</p>

<p>And during a Gamasutra-attended lecture [thanks, Mathew Kumar!] at the Montreal International Game Summit, executive producer and franchise manager Reid Schneider delved deeper into the game's development. </p>

<p>He shared a postmortem imparting lessons on quality, process and execution for the game, which <a href="http://www.metacritic.com/games/platforms/xbox360/armyoftwo">garnered mixed reviews</a> on its early 2008 debut, but has nonetheless reportedly sold robustly.</p>

<p>Refreshingly, Schneider opened his talk not by focusing on his own personal successes, but by describing his biggest failures -- from working on the "first Game Boy Color game to feature partial nudity," <i>Little Nicky</i>, through <i>Batman: Gotham City Racer</i>, which he called "little more than a mod of <i>Dukes of Hazzard Racing</i>, which did not ever need to be modded." </p><p><b><u>Keeping On Track</b></u></p>

<p>On <i>Army of Two</i>, Schneider explained, the actual production phase was dwarfed by the concepting and pre-production phase, which was "not the right way to do things," even when taking into account the extensive polish phase. </p>

<p>Because <i>Army of Two</i> was intended to be a new IP from an untested studio and was to include what was (at the time) the new concept of an entirely co-op-focused story mode, the team did not know "the exact boundaries of what they were trying to do" and therefore spent "way too long" testing them out. </p>

<p>Though iterative design can have its place, Schneider warned that producers must keep a tight rein on iteration to keep projects on track. "When you have too much iteration with too many people, it can get expensive and unwieldy very quickly," he said.</p>

<p>Creating a productive team culture can also sometimes be counter-intuitive. Going into the project, the strategy was to "minimize team conflicts," but Schneider would now advocate potentially conflicting discourse -- even that which can be seen as being disruptive can be good in the long run, he said. </p>

<p>"Hiring 'disruptive' people is a really good thing," he said, clarifying making a distinction between "disruptive" staffers and "crazy" staffers. "Hiring crazy people is only going to lead to conflict and frustration." </p>

<p><b><u>Brutal Honesty: Can You Make The Deadline Or Not?</b></u></p>

<p>Returning to <i>Army of Two</i>'s unusual production schedule, Schneider cited misplaced optimism for the production phase. "The days of honor badges for shipping games in massively compressed schedules are over," he said. </p>

<p>"If you want to make something triple-A, you need to be brutally honest on if you can do it or not. We work in an industry where miracles never happen, so don't expect one to happen to you." </p>

<p>Teams can no longer get away with releasing titles in compressed schedules, he explained, no matter how innovative the ideas, because innovation is not the defining factor that makes a successful game. </p>

<p>"As developers, we tend to live and die on the field of innovation," he said, "but there is no point to innovation without polished execution. <i>Call of Duty 4</i>'s story mode was not focused on innovation, but was executed so superbly it outpaced ours by far. </p>

<p>"When we did a feature-by-feature analysis, we had more and newer features than they did, but their execution was way stronger. Lesson learned." </p>

<p><b><u>Feature Lists Won't Win Quality Scores</b></u></p>

<p>In fact, it was Schneider's standpoint that execution far outweighs innovation when it comes to a frequently-referenced mark of success -- Metacritic scores. </p>

<p>"Your feature list is not a measure of success," he said. "90-plus Metacritic scores are driven by flawless execution and connecting with your customers in the way that they want." And connecting with customers begins the moment you reveal the project you're developing. </p>

<p>Schneider said that while new IP on next-gen hardware generally has a halo of excitement around it, "you only get one chance to make a first impression. Do not talk about, or show, your new IP unless it is very ready. Because you will end up bruised for the experience." </p>

<p>In closing, the producer reflected on the biggest lessons that he felt he had learned the hard way during <i>Army of Two</i>'s production -- the need for a creative director. </p>

<p>"Two years ago I was arguing against the position, but now I know that triple-A titles need precision creative focus, and even then they still assume a huge amount of risk," Schneider concluded. "A producer can not do it all. You will have too many factors pulling on you."</p>
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      <pubDate>Sun, 30 Nov 2008 05:00:16 +0000</pubDate>
      <category domain="http://gameratty.com/tag/production">production</category>
      <category domain="http://gameratty.com/tag/production history">production history</category>
      <category domain="http://gameratty.com/tag/unusual production schedule">unusual production schedule</category>
      <category domain="http://gameratty.com/tag/actual production phase">actual production phase</category>
      <category domain="http://gameratty.com/tag/production phase">production phase</category>
      <category domain="http://gameratty.com/tag/army">army</category>
      <category domain="http://gameratty.com/tag/schneider cited">schneider cited</category>
      <category domain="http://gameratty.com/tag/schneider">schneider</category>
      <category domain="http://gameratty.com/tag/schneider noted">schneider noted</category>
      <source url="http://feeds.feedburner.com/~r/gamesetwatch/~3/470372833/indepth_the_difficult_birth_of.php">In-Depth: The Difficult Birth Of EA's Army of Two</source>
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      <title><![CDATA[2009 IGF Announces Record Entries For Main, Student Competitions]]></title>
      <link>http://gameratty.com/article/4a18b432a5cff5b1da37c9e1324d7b6e</link>
      <guid>http://gameratty.com/article/4a18b432a5cff5b1da37c9e1324d7b6e</guid>
      <description><![CDATA[The organizers of the 2009 Independent Games Festival have announced a record turnout for this year's IGF competition , with a total of 226 entries in the Main Competition (an increase of 30% on last...]]></description>
      <content:encoded><![CDATA[<p><img src="http://www.gamesetwatch.com/igf2009str.jpg" align="left" hspace="5">The organizers of the 2009 Independent Games Festival have announced a record turnout for <a href="http://www.igf.com">this year's IGF competition</a>, with a total of 226 entries in the Main Competition (an increase of 30% on last year's 173 entries), and a total of 145 Student Showcase entries (up over 15% on last year's 125 entries).</p>

<p>Information on the 226 separate IGF Main Competition entries, including screenshots, descriptions, and links to official game websites, are <a href="http://www.igf.com/php-bin/entries2009.php">now available to view</a> on the official IGF website. </p>

<p>Examples of the entries span already announced indie titles, including Jason Rohrer's <i>Between</i>, alternate reality RPG <i>Barkley Shut Up and Jam Gaiden</i>, visually lush point and click adventure <i>Machinarium</i>, and art-game <i>I Wish I Were The Moon</i>, through previously little-discussed titles such as Pieces Interactive's "first walk'em up" <i>Walkie Tonky</i>, new Nifflas-designed title <i>Night Game</i>, and Lexaloffle's "ecological action game" <i>Conflux</i>.</p>

<p>In addition, the 145 IGF Student Showcase entries are <a href="http://www.igf.com/php-bin/entries2009_student.php">also available for viewing</a> on the official IGF website, with descriptions, screenshots, and official website information.</p>

<p>Again, a great diversity of student-made games with original concepts are showcased, with examples including <i>GumBeat</i>, in which you "...blow bubble gum and gather enough supporters to your cause to topple the anti-gum government", <i>High Moon</i>, a "abstract post-apocalyptic zombie western robot romance in 3 acts", and <i>It's MimeTime</i>, in which "you are a female mime artist in Paris, who must earn as much as possible, by miming your way through an invisible maze."</p>

<p>The IGF judges, which <a href="http://www.indiegames.com/blog/2008/10/2009_igf_announces_full_judge.html">currently comprise</a> notable journalists, indie and mainstream game creators, are now in the process of judging this year's titles. with almost $50,000 in prizes to be handed out, including the $20,000 Seumas McNally Grand Prize.</p>

<p>Finalists will be announced in early January 2009, and winners, as picked by the 2009 IGF judges, will be announced on stage at the prestigious Independent Games Festival Awards on Wednesday, March 25, 2009, at the Moscone Center in San Francisco.</p>

<p>The Independent Games Festival Awards are held along the Game Developers Choice Awards, and both award shows are part of the 2009 Game Developers Conference, which also features a two-day <a href="http://www.indiegamesummit.com">Independent Games Summit</a>, with lectures and panels from the best indie developers.</p>

<p>More information and a full list of entrants for this year's Independent Games Festival is available at <a href="http://www.igf.com">its official website</a>.</p>
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      <pubDate>Wed, 26 Nov 2008 05:00:03 +0000</pubDate>
      <category domain="http://gameratty.com/tag/entries">entries</category>
      <category domain="http://gameratty.com/tag/entries span">entries span</category>
      <category domain="http://gameratty.com/tag/official website information">official website information</category>
      <category domain="http://gameratty.com/tag/indie">indie</category>
      <category domain="http://gameratty.com/tag/information">information</category>
      <category domain="http://gameratty.com/tag/indie developers">indie developers</category>
      <category domain="http://gameratty.com/tag/official igf website">official igf website</category>
      <category domain="http://gameratty.com/tag/independent games festival">independent games festival</category>
      <category domain="http://gameratty.com/tag/student showcase entries">student showcase entries</category>
      <source url="http://feeds.feedburner.com/~r/gamesetwatch/~3/466268545/2009_igf_announces_record_entr.php">2009 IGF Announces Record Entries For Main, Student Competitions</source>
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      <title><![CDATA[GDC Mobile Announces 2009 Focus, iPhone Lectures]]></title>
      <link>http://gameratty.com/article/bd72c7e147f8f1e68d4791c9bf06389f</link>
      <guid>http://gameratty.com/article/bd72c7e147f8f1e68d4791c9bf06389f</guid>
      <description><![CDATA[Another neat heads-up for next year's GDC here, this time on the mobile summit, which includes the IGF Mobile awards and have fun stuff like iPhone and Android to the fore this year, which should make...]]></description>
      <content:encoded><![CDATA[<p><img src="http://www.gamesetwatch.com/gdc-mobile.jpg" align="left" hspace="5"><i>[Another neat heads-up for next year's <a href="http://www.gdconf.com">GDC</a> here, this time on the mobile summit, which includes the IGF Mobile awards and have fun stuff like iPhone and Android to the fore this year, which should make it a bit more interesting for those not already in that niche.]</i></p>

<p>Organizers for March 2009's <a href="http://www.gdconf.com/conference/gdcmobile.html">GDC Mobile summit</a> have revealed a focus on emerging platforms such as Apple’s iPhone and Google’s Android, as well as initial speakers from EA and Indiagames, for the mobile-specific game event taking place on the first two days of GDC 2009.</p>

<p>The GDC Mobile conference (created by Think Services, who also runs Gamasutra) gathers creators, publishers, technology providers, handset manufacturers, and distributors  to discuss the future of the medium. </p>

<p>This year's program will cover six tracks encompassing the entirity of mobile gaming: New Platforms, Game Design, Programming, Deals & Distribution, Production, and Original Innovation.</p>

<p>The lectures announced so far include 'The iPhone Bag Of Tricks,' a hands-on session covering the day-to-day aspects of iPhone development, presented by G3 Studios CEO Guido Henkel; and 'Social Games for Android, iPhone, Java, C++ and Objective C? Where do you fit in?', presented by Pick Up And Play president and CEO Paul Foster.</p>

<p>Other notable speakers announced for the event include EA Mobile Europe marketing director Tim Harrison, Indiagames founder and CEO Vishal Gondal, Amplified Games president and CEO Tom Hubina, and School of Interactive Computing at Georgia Tech associate professor Blair MacIntyre.</p>

<p>In addition, the <a href="http://www.igfmobile.com">IGF Mobile competition</a>, which is giving out $30,000 to the most innovative independent mobile games, including a new $10,000 Best iPhone Game award, will have its awards during GDC Mobile once again this year.</p>

<p>GDC Mobile 2009 will take place on March 23rd and 24th during Game Developers Conference 2009, which will run from March 23rd to 27th at the Moscone Center in San Francisco, California. </p>

<p>For more information on the GDC Mobile summit and other lecture highlights, please <a href="http://www.gdconf.com/conference/gdcmobile.html">visit the official GDC Mobile 2009 site</a>.</p>
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      <pubDate>Mon, 24 Nov 2008 09:00:53 +0000</pubDate>
      <category domain="http://gameratty.com/tag/gdc">gdc</category>
      <category domain="http://gameratty.com/tag/gdc mobile summit">gdc mobile summit</category>
      <category domain="http://gameratty.com/tag/mobile summit">mobile summit</category>
      <category domain="http://gameratty.com/tag/gdc mobile conference">gdc mobile conference</category>
      <category domain="http://gameratty.com/tag/mobile">mobile</category>
      <category domain="http://gameratty.com/tag/igf mobile competition">igf mobile competition</category>
      <category domain="http://gameratty.com/tag/official gdc mobile">official gdc mobile</category>
      <category domain="http://gameratty.com/tag/gdc mobile">gdc mobile</category>
      <category domain="http://gameratty.com/tag/mobile europe">mobile europe</category>
      <source url="http://feeds.feedburner.com/~r/gamesetwatch/~3/464246959/gdc_mobile_announces_2009_focu.php">GDC Mobile Announces 2009 Focus, iPhone Lectures</source>
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